Lesson 1.3 Activity
The next several questions explore what elements impact the order in which Google returns your results. Mark whether each statement is true or false, according to Matt Cutts:
1 pointPages that have the words you type in, or synonyms for those words, are listed higher.
1 pointPages with font size the same as you type into Google get listed first.
1 pointPages where the words you typed in appear in the title or web address get listed higher.
1 pointWebmasters can get higher ranking in the results by paying Google money.
1 pointIf the words you type in appear near each other on a page, it may get listed higher in your results.
1 pointPages which are linked to by lots of other pages--especially other high quality pages--are listed higher.
In the image below, identify the area(s) that are ads.
Where are the ads?